Privacy Policy

Site - refers to https://www.appliancedirect.com/ and all content, services, and functionality available through it.

Personal Data - data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data - data collected automatically either generated by the use of the Site or from the website infrastructure itself (for example, the duration of a page visit).

Cookies - small files stored on your device (computer or mobile device).

We collect several different types of information for various purposes to provide a personalized shopping experience and to process online orders and questions.

Personal Data

While using the Site, we may ask you to provide certain personally identifiable information that can be used to contact or identify you. This may include:

• Email address
• First name and last name
• Phone number
• Address, State, Province, ZIP/Postal code, City
• Purchase history, financial information, billing information, and payment methods
• Cookies and Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or the instructions provided in any email we send. Marketing will be conducted via email, phone, and other means, except text messaging.

Usage Data

We may also collect information on how the Site is accessed and used. Usage Data may include your IP address, browser type and version, the pages you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track activity on the Site and we hold certain information. Cookies are small files which may include an anonymous unique identifier. Other tracking technologies include beacons, tags and scripts to collect and track information and to improve and analyze the Site. You can instruct your browser to refuse all cookies, but if you do not accept cookies, you may not be able to use some portions of the Site.

Examples of cookies we use:

• Session Cookies - to operate the Site.
• Preference Cookies - to remember your preferences and various settings.
• Security Cookies - for security purposes.

• To provide and maintain the Site
• To notify you about changes to the Site
• To allow you to participate in interactive features of the Site when you choose to do so
• To provide customer support
• To gather analysis or valuable information so that we can improve the Site
• To monitor the usage of the Site
• To detect, prevent and address technical issues
• To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or inquired about unless you have opted not to receive such information. Marketing will be conducted via email, phone, and other means, except text messaging.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

If you wish to be removed from receiving future communications, you can opt out by texting STOP. For help, reply HELP.

Your information, including Personal Data, may be transferred to - and maintained on - computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Disclosure for Law Enforcement

Under certain circumstances, we may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Your payment and personal information is always safe. Our Secure Sockets Layer (SSL) software is the industry standard and among the best software available today for secure commerce transactions. It encrypts all of your personal information so that it cannot be read over the internet. The security of your data is important to us but no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked. You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

If you are a California resident, the California Consumer Privacy Act provides that you (or your authorized agent) have the right to request information about how we collect, use, and disclose your personal information. You also have the right to access your information and request that we delete that information. You will not be discriminated against for exercising your privacy rights. To exercise these rights, please contact us.

We may provide paid products and/or services within the Site. In that case, we use third-party services for payment processing. We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS.

PayPal / Braintree

Their Privacy Policy can be viewed here.

Authorize.net

Their Privacy Policy can be viewed here.

We rely on third-party vendors for services and products that maintain and improve the Site and the consumer shopping experience. These third parties may provide us information such as location or demographic data, and the Site may contain links to the websites or services of third parties. We are held to the privacy policies of these third parties, though we are not responsible for their privacy policies.

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. You can opt out of having made your activity on the Site available to Google Analytics by installing the Google Analytics opt-out browser add-on.

Google Ads

When you visit our site, we collect personally identifiable information such as your email address and web behavior. We also automatically receive and record information on our server logs from your browser, including your IP address, cookie information and the page(s) you visited, in order to serve you ads more relevant to your interests. We will not sell your personally identifiable information to anyone. We will not send Google your precise geographic location without your consent.

Our Service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from Children without verification of parental consent, we take steps to remove that information from our servers.

We may update this Privacy Policy from time to time. When we make changes, we will post the revised Privacy Policy on this page and update the "Effective Date" at the top of this policy. Any changes will become effective upon posting. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

If you have any questions about this Privacy Policy, please contact us.